Week 11

Work Done 

Adrienne and I met with Dr. Johnson for our moderator meeting on Wednesday. I took minutes and put them in my staff folder. She basically said that we are going to have to move the panel quickly and not let anyone talk for very long since we only have an hour. She also said to make sure that you give everyone a chance to talk. After we get the questions nailed down, we will send them to her. 

I've been working on getting all of the panelists onto the Visionary Press Release. I got the staff to give me comments. A lot of them were very helpful, and I feel like my press release writing skills have gotten a lot better! There weren't many comments other than for continuity. We handled class presentations a bit differently this year since we were behind. I got myself and four directors to email professors. I kept all of this listed and as organized as I could in Excel. 

Over break, I assigned both Jack and Anthony the shot list and DOE Interview Schedule, which let me work on the bios and loglines that we were receiving from the filmmakers and scholars. Getting those ready for the program and the website was my number one this week. I didn't change many of the bios except for grammar purposes or for continuity (commas, spelling). I also had to cut some of the loglines due to the program space that we had. Hint: Cutting small helps a lot! try to get rid of the throw away words like "is, are" and rework them so that action verbs are used, usually you can get the sentence way smaller! 

Research: 

 Here's some research for both your writing and others: 

http://thewritelife.com/edit-your-copy/

Here are 43 words you can cut, cut, cut:

http://dianaurban.com/words-you-should-cut-from-your-writing-immediately

Moderating Research: 

This is interesting, because it's not what I expected it to say. It talks about the intro, slides, where you should sit, when you should open to the audience, and inviting panelists to talk with each other: 

https://hbr.org/2013/05/how-to-moderate-a-panel-like-a 

Be careful about running a biased panel. We can't get so close with one panel member that we value him/her over the others. We chose them all, they are all equally knowledgable. 

http://www.entrepreneur.com/article/239870

week 10

Work Done

I worked on a new roll out plan for Visions. I met with both Adrienne and Grace to look over it before the director's meeting on Friday. I met with Adrienne on Thursday and Grace on Friday at noon. My process was to list all of the events that we had to launch and put them on a google calendar, arranging them the best I could in a way that wasn't too overwhelming for everyone. I think that twice a week is ok for launching, but you must be careful because you don't want to overwhelm your audience! I also wanted to spread apart the video race registration and regular registration, so that there wouldn't be any confusion. 

Shea Carver and Jeff Hunter still have not responded. Bookmarks have arrived. I went around and placed them and the posters around downtown. I also went around with Anthony downtown to Cape Fear and we hung up the event posters in their art building and the theater. You have to get permission at the Union Station with stamps, but it's really simple and easy to do! They are all very nice! 

Anthony and I ordered everything he needs for the display case besides what we want to get from Joann's. Now we wait! 

The banner that I did over the break won't stay up well, I think maybe because of the glitter and the fabric. I think that next year paper would be better! Shannon also wanted to tag it to say "Visions6 April 15" so Jack, Tyler, Mariah and I did that and hung it back up. We put newspaper behind it so it would not ruin the wall. 

Research: 

Big Picture Roll Out Research: 

http://www.sjhemleymarketing.com/blog/how-to-roll-out-your-marketing-strategy/

Old vs New Rules for PR: 

http://managementhelp.org/marketing/planning.htm

week 8

Meeting with Dave

I had a meeting with Dave and Michelle on Friday and we talked about the Cinematique slide. We also talked about Michelle redesigning the page for film studies in the program. I took minutes and posted it in my staff folder so that Michelle would have notes, as well as next year. 

Work Week

Everything keeps getting pushed back due to Vendini. I've had issues with encore and WHQR not responding to me about the issues we want to secure. I've also been worried because none of my press releases before have gotten published. I've also been concerned about how I CC Lauren appropriately into the email. I've started looking back at the day of interviews from last year and copying them over. I'm also getting all of the press releases ready for when we have all the information. It'll be ready to go! 

Research: 

This link is helpful for press releases: 

http://writersweekly.com/ask-the-expert/how-do-i-get-magazine-editors-to-respond-to-me

http://www.makealivingwriting.com/editors-dont-respond-query/

A good article about not becoming negative to the non-responders: 

http://www.nytimes.com/2013/04/20/your-money/the-anxiety-of-the-unanswered-e-mail.html?_r=0

CC email: 

http://www.entrepreneur.com/article/241470