week 10

Work Done

I worked on a new roll out plan for Visions. I met with both Adrienne and Grace to look over it before the director's meeting on Friday. I met with Adrienne on Thursday and Grace on Friday at noon. My process was to list all of the events that we had to launch and put them on a google calendar, arranging them the best I could in a way that wasn't too overwhelming for everyone. I think that twice a week is ok for launching, but you must be careful because you don't want to overwhelm your audience! I also wanted to spread apart the video race registration and regular registration, so that there wouldn't be any confusion. 

Shea Carver and Jeff Hunter still have not responded. Bookmarks have arrived. I went around and placed them and the posters around downtown. I also went around with Anthony downtown to Cape Fear and we hung up the event posters in their art building and the theater. You have to get permission at the Union Station with stamps, but it's really simple and easy to do! They are all very nice! 

Anthony and I ordered everything he needs for the display case besides what we want to get from Joann's. Now we wait! 

The banner that I did over the break won't stay up well, I think maybe because of the glitter and the fabric. I think that next year paper would be better! Shannon also wanted to tag it to say "Visions6 April 15" so Jack, Tyler, Mariah and I did that and hung it back up. We put newspaper behind it so it would not ruin the wall. 

Research: 

Big Picture Roll Out Research: 

http://www.sjhemleymarketing.com/blog/how-to-roll-out-your-marketing-strategy/

Old vs New Rules for PR: 

http://managementhelp.org/marketing/planning.htm